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Loews Hotel | Philadelphia, PA | December 4 - 6, 2017

Why Attend?

FUSION is Different

Fusion is an exclusive, invitation-only event that brings together financial services marketing executives with the technology providers who are transforming the industry. It's a free, all-inclusive experience for qualified attendees — key decision-makers overseeing marketing and technology strategy at leading financial services firms. Download our Attendee Prospectus here.

The fact is, keeping up with all of the latest technologies powering financial services marketing is a near-impossible task. Gathering technology intel, sorting through vendor pitches, and watching endless demos could easily overtake your valuable time.

Fusion is here to change all of that.

This distinctive event matches financial services marketers with like-minded peers and relevant technology providers. The result is frank discussion about not only your specific marketing and technology challenges, but also about solutions to those challenges.

It’ll save you time, because you’ll be immersed in learning about the only solutions that matter to you. But more importantly, Fusion will serve as the springboard to relationships with service providers who are focused on what’s matters to you.

With select attendance and an event designed around small groups, Fusion is a quality peer-to-peer experience you won’t want to miss.


“Fusion is a unique opportunity for financial industry marketers to get straight answers to their hardest technology questions.”
Thorin McGee, Editor-in-Chief, Target Marketing

The Benefits

    • It’s FREE for qualified Attendees. Probe leading tech tools alongside your peers in no-holds-barred discussions designed to provide unabashed and comprehensive insight into how these solutions can advance your business.
    • Boardroom Case Studies. Probe leading tech tools alongside your peers in no-holds-barred discussions designed to let you “pull back the curtain” and see how these solutions can advance your business.
    • 1:1 Meetings. Accomplish months of intel gathering over just 2 ½ days, vetting concepts and companies through pre-scheduled 1:1 meetings with industry leading solutions providers.
    • Peer-to-Peer Interaction. There’s nothing like learning from peers who have grabbed opportunities and overcome challenges like those you face. Fusion connects you with like-minded marketing technologists for the ultimate knowledge-sharing you won’t find at other events.
    • Marketing Technology and Business Development. Fusion attendees will explore leading solutions within three overarching themes: Cross-Channel Strategies & Technologies; Measurement & Optimization; and Data, Personalization & the Customer Experience. The breadth of topics will enable marketing executives to focus on the strategies and technologies most important to them.

For more information on attending, download Fusion’s Attendee Prospectus.

“Financial Services executives looking to lead the market in innovation and return on marketing investment need to attend this one of a kind event. Unparalleled content, technology insights and networking will make this the most important event of the year.”
Chris Lyons, President and Chief Revenue Officer, Target Marketing Group

We've Planned a great event

The Fusion Advisory Board and Target Marketing editorial team have assembled two-and-a-half days of can’t-miss content. Check out the Agenda and meet our Advisory Board.

Brent Reinhard JPMorgan Chase & Co., Chief Marketing Officer – Chase Business Banking
Peter Horst Global Chief Marketing Officer, Innovation Leader, Speaker, Consultant
Tammy Nelson SageSure, Chief Marketing Officer

Because Philadelphia is Reemerging

The birthplace of American Democracy. And NYT had some nice things to say too. Learn more about the destination here.

"Fusion Financial Services is the one event of the year where information that would normally take weeks or even months to acquire can all be gathered under one roof in just two days.  It’s a must-attend event for any financial services marketing executive evaluating their tech stack."  
Drew James, Publisher & Brand Director, Target Marketing